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Alert
The NNEMS program is currently being evaluated by EPA.
Thank you for your interest in EPA's National Network for Environmental Management Studies (NNEMS) Fellowship Program. The NNEMS program is currently being evaluated by EPA, and we hope to have information about the 2011 program posted here in the near future.
The NNEMS program is currently being evaluated by EPA.
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NNEMS Project 2010-402
Program Announcement
Identifier: EPA-EED-10-01
NNEMS Catalog for 2010
(EPA 171-B-09-001)
[PDF, 1.5 MB, 118 pages]
NNEMS Application Materials
[PDF, 631 KB, 17 pages]
For additional information, e-mail the NNEMS Fellowship Program
Questions About a Project?
If you would like additional information about or clarification of a specific project, please complete and submit the project-specific questions form.
To view answers to questions submitted by other applicants or updated information about the projects, click here.
Category:
Public Relations and Communications
Preferred Project Period:
5/10/10 - 8/20/10
Desired Education Level(s):
- Junior
- Senior
- Graduate Student
Project Title:
Investigating Web Analytical Tools for EnviroFlash
Sponsoring Office:
Office of Air Quality Planning and Standards, Outreach & Information Division, Innovative Programs Outreach Group
Project Overview:
This project will involve analytical investigations of the AIRNow Web tools, which provide the public with easy access to national air quality information. In addition, the fellow will research the marketing efforts of the AIRNow program, EnviroFlash, which is a system that sends e-mails about daily air quality forecasts to subscribers. The fellow will explore state-of-the-art Web analytical tools, such as Google Analytics and CrazyEgg, to gather Web usage data from the AIRNow Web site (airnow.gov). The data will be used to analyze user behavioral patterns, create usage reports, and glean other relevant information. The fellow will identify performance metrics for Web sites, evaluate the results of the Web analytical tools, and apply the tool that gives the best results to other Web sites.
In addition, the fellow will participate with OAQPS staff in the EnviroFlash Challenge, which is an effort to increase the number of subscribers to EnviroFlash and runs approximately May 1 to May 31. The fellow will work with participating partner agencies as they evaluate the results and track their success. The fellow will also work with OAQPS to research and evaluate the effectiveness of promoting EnviroFlash through various mechanisms.
Project Goals:
The fellow will gain insight into Web analytical tools and the marketing efforts used to promote the air quality notification system, EnviroFlash.
Final Product of the Project:
The fellow will be expected to develop a final report and presentation summarizing the results of these efforts to EPA staff and management, as well as others, as appropriate.
Project Location:
EPA Headquarters, Research Triangle Park, NC
Project Officer Information
Donna Rogers
Office of Air Quality Planning and Standards, Outreach & Information Division, Innovative Programs Outreach Group
Office Mission/Responsibility
The mission of Office of Air Quality Planning and Standards (OAQPS) is to preserve and improve the air quality of the United States. OAQPS is responsible for the development and implementation of regulation to protect the nation's air quality with respect to stationary sources.
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