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"Power of Change" Teaches Older Americans About Reducing Waste

Release Date: 04/14/2004
Contact Information:

Dave Ryan, 202-564-7827 /

(Washington D.C. - April 14, 2004) EPA today launched a new campaign called the “Power of Change” to help older Americans reduce waste.

“This campaign is all about education,” said Marianne Lamont Horinko, Assistant Administrator for EPA’s Office of Solid Waste and Emergency Response. “It lays out simple, everyday changes that will reduce waste, conserve our natural resources and save energy.”

The cornerstone of the Power of Change (POC) campaign is a free kit which contains a number of communication resources on what to do with unwanted items when moving; how to safely dispose of home health care products, such as used syringes; how to safely manage household hazardous waste, such as used oil, old paint, and pesticides; and how to organize or get involved in environmental projects in the community.

EPA announced the new campaign today in San Francisco at the 2004 Joint Conference of the American Society on Aging and the National Coalition on Aging. The Conference features over 800 sessions covering a diverse range of aging topics. Over 4,000 members and other professionals are expected to attend.

The POC campaign is part of EPA's Resource Conservation Challenge, a national effort to find flexible, yet more protective ways to conserve our valuable resources through waste reduction and energy recovery activities.

The POC campaign is part of EPA’s larger efforts to protect the health of older Americans through its Aging Initiative. Established in 2003, EPA’s Aging Initiative is an effort to study environmental health threats to older persons; examine the effect that a rapidly growing aging population might have on our environment; and encourage older persons to volunteer in their own communities to reduce hazards and protect the environment.

More information on the Power of Change campaign is available at:

More information on the Resource Conservation Challenge is available at:

More information on the Aging Initiative is available at: